Tripadvisor is a global travel guidance platform that helps people plan and book trips

Here are some key facts about the company:

  • What it is: It’s an American company that operates online travel agencies, comparison shopping websites, and mobile apps. It is best known for its user-generated content, featuring reviews and opinions on hotels, restaurants, experiences, and more.
  • Scale: Its flagship site, Tripadvisor.com, features approximately 1 billion reviews and opinions on roughly 8 million establishments across 40 countries and 20 languages.
  • Services: It offers services including hotel and flight booking, vacation rentals, restaurant table reservations, and guide books.
  • Subsidiaries: The Tripadvisor Group portfolio includes other travel brands such as Viator (for tours, activities, and things to do) and TheFork (for restaurant reservations).
  • Founding: It was founded in February 2000 in Needham, Massachusetts, United States.